Where my articles grow up before they go public

Category Business

Business Card Tip: What do you do with someone’s business card?

Do you know anyone who has a stack of business cards in their office which probably haven’t been touched since the day each of them was received? Perhaps you even know this person intimately? People exchange business cards for one reason… Continue Reading →

Business Card Tip: Giving and Receiving a Business Card

One thing that I have noticed that people seem to appreciate is the Chinese way of exchanging business cards.  This is a slightly modified version of the official etiquette but one which I believe makes for a good compromise and… Continue Reading →

Business Card Tip: Don’t use Black or the Back

I don’t recommend putting anything on the back of a business card because it’s a place where people write notes. Say for example, someone asks you for a price to do something, or the name of a company that does… Continue Reading →

SEO: Search Engine and Using Keywords

Search engines work like a democracy. Each link to your website is a vote in popularity. Another great way to get links to your website is to give people the option of LIKEing your pages and/or blog posts to their… Continue Reading →

Creating Content for Your Website

The following guideline should be used for adding content to your website. This will not only ensure that your content is of higher quality, it will also help drive traffic to your site: [  ] Produce a draft – Introduce… Continue Reading →

Want to make a great impression by email? Read this first.

Need to make a good impression when sending out an important email? Send it to yourself first to see what it will look like. Many people don’t realize that some email programs, like Microsoft Outlook, are notorious for sending out… Continue Reading →

Memorable Website Addresses

Did you know? You can actually use UPPERCASE letters in the address of your website. For example, www.MichaelMilette.com. Not only does it make your website address easier to read on business cards, stationnary, invoices and even websites, it will make… Continue Reading →

What type of font is the best on a business card?

That depends. I normally like to stick with the basics — Arial or Times New Roman — because they tend to come out pretty much the way you had inteneded. If you choose some other font and the printer doesn’t… Continue Reading →

Got knocked down? Get up again!

In every business there are challeging moments. When you are just starting out, these can feel like a real blow to your momentum. Think about this: What is the true business of sales people? Most people would answer “making sales”,… Continue Reading →

How to Conduct an Interview With an Expert

Start by writing up your questions for the interview. Send them to the person before the actual interview so they can be prepared. Nobody likes surprises. Whenever possible, call the interviewer or at the very least provide them with a… Continue Reading →

The Mastermind

“What ever your mind can conceive and believe, it can achieve.” — Napoleon Hill Mastermind is a concept initially described by Napoleon Hill in his book “Think and Grow Rich” back in 1937. The idea is to bring together two… Continue Reading →

Increasing The Visibility of Your Small Business

By far, the three questions I am most often asked when I first tell people that I am a life coach are: What is life coaching? Do you have a business card? and finally “Do you have a web site?”…. Continue Reading →

Telephone, Bridges and Video Conferencing

Skype — Inexpensive long distance (North America and global), person to person telephone, one to many audio conferencing, and person to person video conferencing. For telephone and audio conferencing, you just need a headset that can be plugged into your… Continue Reading →

Creating, Managing and Promoting Your Web Site

Many people don’t realize that just creating a web site won’t bring people to it or make people aware or use it. Here is a list of tools to help you get a web site up and running as well… Continue Reading →

Networking vs Mass Mailings

You can generate more business from networking and social media than you will from a mass mailing, if you know how to make the most of it. Looking for customers is kind of like looking for work. In 2010, results… Continue Reading →

Corporate Style Headshots, Are They Really Worth the Investment?

What follows is just my opinion and is based on personal observation. Every small and medium size business website should include a photo of the business owner and primary contacts. Including a professional photo of yourself on your business website… Continue Reading →

Getting Started with PayPal

FYI: The PayPal Merchant product you will be using is called “Website Payment Standard”. If you see information about different PayPal products on their website, know that this is the one that is related to you. Once you have created… Continue Reading →

Social Media and Mobile Web Marketing

Did you know? The World is Going Mobile… Tablets and Smart Phones are #1 and #2 fastest growing consumer electronic products Sales of web-enabled mobile devices far exceed desktop and laptop computers Smartphones shipments outpaced personal computers including tablets, laptops,… Continue Reading →

Next Step Marketing Strategy

You have your company email address and website. Your have also completed your 360 degrees exercise. Keep the momentum going with the following steps: Put links on other websites that point to your website, especially those that rank highly with… Continue Reading →

Evaluate Your Website and Getting New Customers in the Process!

You finally have your website just the way you want it. But if you built it, will they come and buy? Sometimes we don’t realize what is good or bad about our website. At this point it is time to… Continue Reading →

Secrets to Creating a Basic Business Website

How do you create a website for a small business? In one word, WordPress. See Setting Up a WordPress Website for more details. How should I choose the look of my website? Develop a corporate brand by being consistent. Make… Continue Reading →

Online Presence 101 – Still think Social Media is just a fad?

Reality check: If you aren’t using social media to bring a face to yourself and your business, you aren’t just avoiding it, you are actually giving this control up to others… and you may not like what the results might be.

Blogging in the Future: When the well runs dry

Does your well of blogging material go dry from time to time? Change how you see the world and the world will provide you with more material than you can blog about in a lifetime. Learn about two great features most blogging tools have that you may have escaped your eagle eye, and keen mind… or that you simply have not yet taken advantage of.

Keeping the competition in business is important to your own survivial

Edging out your competition? Getting all the sales? Enjoy the short term gains for you might be in for long term pain.

The Mastermind Group

Most people enjoy spending time with people who have common interests. However when it comes to growing, you would probably benefit far more by being around people with skills and knowledge that compliment yours, people like you who love to contribute and grow. If you see the value in variety, you might be a good candidate for a Mastermind group.

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